ABOUT

Adam Stanley is the Ottawa Bureau reporter for Sportsnet, as well as Sportsnet’s golf reporter.

You can contact Adam at adam@adamstanley.ca

An award-winning journalist, media personality, and content creator, Adam is the go-to source for storytelling on the people and places that matter to Canadian golf fans.

He is the new voice of golf coverage in Canada. 

As the golf reporter for Canada’s No.1 sports media brand, Adam appears on Sportsnet Central and other TV and national radio programming, plus contributes to Sportsnet.ca from golf’s biggest events and on golf’s biggest stories.

And, starting in November 2025, he is also the source for sports news and information in the national capital region for Sportsnet.

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He frequently writes for PGATOUR.com, while he has also contributed to the The Washington Post, PGA.com, Sports Illustrated, The Canadian Press, and SCOREGolf Magazine.

Adam is also the fill-in digital content host for the LPGA Tour and frequent contributor to LPGA.com.

He has worked as a content creator, host, and producer for such big brands as RBC, Golf Canada, Golf Town, Golf Vancouver Island, and GolfPEI.

Adam’s multi-episode golf-and-travel series, CHARTING THE COURSE, has racked up tens of thousands of views on YouTube while also previously appearing in the Air Canada in-flight entertainment network – an effort that was in collaboration with Destination Canada.

Adam’s work on golf has been found in dozens of other national and international publications throughout his career.

Outside of golf, Adam contributes travel stories to The Globe and Mail, Canada’s national newspaper, while occasionally covering business and real estate (both commercial and residential) for The Globe.

Adam is open to receive the following – 

  • Invitations for press/FAM (familiarization) trips to national and international destinations
  • Products for review on social media
  • Brand collaborations and sponsored-content opportunities (Please contact Russ Gray at Cimoroni & Co. for further details: russ@cimoroni.com)

Adam’s interests outside of golf include – 

  • Restaurant visits and food experiences
  • Learning more about the world of wine and coffee
  • Being a #GirlDad

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Adam has a Bachelor of Journalism degree from Carleton University, where he also majored – with honours – in communications.

Prior to starting ADAM STANLEY COMMUNICATIONS in 2013, Adam was an account executive at Ogilvy where he helped manage the marketing needs of a handful of top-tier brands, including American Express. He then worked at Rogers Communications in digital marketing – driving brand awareness and revenue for cable, mobile and internet services.

When Adam first went out on his own as a journalist and consultant, his familiarity with digital media helped earn unprecedented media coverage and double-digit social-platform growth for his initial clients for four years in a row. He turned his full-time attention to content creation and multimedia journalism in 2017.

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